RADICAL Relationship Coach

FOR RADICAl SOULS


Hi, I’m Jay ASOOLI

“My heart and coaching center multiply marginalized people and our life long healing and thriving.”
- Jay Asooli

As your Trauma Informed Relationship Expert, Educator, Coach and Heartbreak Recovery Guide, I support you in your quest for fulfilling, anti-patriarchal and nourishing long-term relationships. Whether you're in a relationship, dating or recovering from breakup/divorce, I will support you with personalized, intuitive, trauma sensitive, empirically grounded coaching and guidance.

Throughout this work, we will be setting solid foundations for your long term relationship success.

Book a service consultation today to make a radical lasting change in your relationships.

Together, we will be radical (and infinite) in imagining and co-creating what is possible for your healing, relationships, and heartbreak recovery.

Private Coaching with Jay Asooli

Whether you’re recovering from heartbreak, in the midst of dating or in a relationship, Jay has a package meant for you to discover your true self. Click “Download Now” for your free guide and workbook.


asooli method

My Asooli Coaching Method is bringing Relationship Coaching, as an industry, back into integrity, with a focus on antipatriarchal, trauma and oppression aware, client centered service.

Anti-patriarchal

My anti-patriarchal coaching deconstructs oppressive, toxic, patriarchal pressures and conditioning, to support women/nonmen (and Men of colour) heal from the same and co-create liberatory, equitable, fulfilling, deeply secure relationships.

Trauma sensitive

My trauma Sensitive coaching is consent-based, compassionate and boundaried. It effectively holds the experiences of folks impacted by trauma and multiple forms of oppression.


Radically Compassionate

Radical compassion, rooted in liberatory principles and my practice of Buddhist and Yogic healing paths centering equanimity, acceptance and kindness, is the foundation of my coaching.

empirically grounded

My coaching is fully grounded in decades of empirical research and interventions that have been repeatedly shown to be highly impactful in facilitating long term relationship resilience, healing and fulfillment.

All awakening to love is spiritual awakening
— bell hooks
  • "One session with Jay fundamentally changed my life so an entire package will be transformational and done with revolutionary love".

    — Shamaka S. —

  • "You can trust Jay, the space she holds is second to none".

    — Rebecca White —

    Social Worker, Reiki Practitioner and Theta Healer."

  • "Jay, you stand amongst your teachers and mentors already: you are as insightful and talented, moreso, than Gottman and the like. You will one day be that teacher, if you want".

    — Alexis P. Morgan —

  • "Always delivered with a passionate, professional, holding energy and with laughter too, lots of laughter and lightness".

    — Client Testimonial —

  • "Jay was so gentle and affirming while she helped me reconceptualize my entire approach to boundaries. So much clicked into place that just a few weeks later, I'm applying concepts that I've struggled to implement for over a year".

    —N. Janea—

  • “i have never seen any relationship coach, possibly any coach, as well-informed, compassionate, trauma informed, decolonial and experienced as Jay, especially for polyamorous folks”.

    —Marieke Cahill—

Hi folks, I am Jay Asooli. 

I am a queer, chronically ill, neurodivergent, plus size, genderfluid femme of colour and a certified trauma informed Relationship and Heartbreak Recovery coach.

I hold the renowned Gottman Level 1 certification in providing empirically grounded  relationship support to individuals who are partnered and single. 

I’d like to begin with elaborating on the modalities, scholars and values that have shaped my coaching and personal growth.

In addition to my Gottman certification, I have trained in other anti-patriarchal models such as Feminist psychologist Dr. Carol Gilligan’s work on egalitarian, equitable relationships and Dr. Alexandra Solomon’s work on finding and co-creating healthy relationships, particularly after divorce. 

I have deeply studied Esther Perel and Don Rico’s work on intimacy and trust, Stan Tatkin, Diane Poole Heller, Ellyn Bader and Sue Johnson’s work on attachment and conflict repair as well as Patrick Carnes’ work on healing intimacy wounds and betrayal bonds.

I am a scholarship recipient to Dr. Tara Brach’s highly regarded Mindfulness Meditation Teacher program. Tara’s work on the healing of shame and intimacy wounds has been a major influence in my coaching and personal healing practice.

I am excited to be further enriching my coaching with this training in coming times.

I am also a BSE (Becoming Safely Embodied) Certified Somatic Practitioner as well as a Practitioner of Mindbody Therapeutic Modalities. As a trained MBT practitioner, I use clinically informed, trauma sensitive, mindbody healing techniques and embodied relational mindfulness practices suited for supporting racialized, queer, disabled and other marginalized folks. 

My spiritual training in Buddhist and Yogic healing modalities is also a notable influence in my coaching and its sustained positive impact.

The focus of my coaching is facilitating deeply healing, secure, pleasurable and transformative long-term relationships. These are rooted in authenticity, relational joy and anti-patriarchal, radically compassionate values.

I also love supporting folks with honest (no games, no pressure), grounded, savvy, enjoyable and confident dating that is resourcing and healing.

I have additional extensive experience in heartbreak recovery work aimed at supporting folks recover from divorce, break ups, abandonment wounding, codependency and toxic relationships. 

I combine the above with my experience in burnout recovery with entrepreneurs, creatives and other folks in high demand careers. I bring this experience to my relationship coaching too, as I know my women/nonmen folks are often burnt out at work and in relationships. My coaching offers healing and resourcing on both fronts. 

My work is intentionally research based, anti-oppressive and trauma sensitive.

I’d be beyond thrilled to support you in your journey to deeply healing, liberating, fulfilling and abundant relationships. I support monogamous and polyam folks.  I have predominantly worked with women/nonmen, and  I have recently opened my coaching to BIMOC (Black, Indigenous and other Men of Colour). :) 

P.S. I love horror movies, political non fiction, folklore, cookies, sex toys and fat positive yoga. Obsidian is my favourite crystal. :)

Jay’s core certifications, trainings and continuing education

  • Gottman Level 1 Certification.

    • Gottman Level 2 and Seven Principles of Making Marriage Work Leader Certifications in progress.

  • Relational Life Therapy Level 1 training. Level 2 Upcoming.

  • From Ego to Eco: Shifting Our Clients’ Relationships from Power and Control to Collaboration and Love by Terry Real And Carol Gilligan

  • The Neurobiology of Feeling Safe: Working with Boundaries Inside and Out by Jules Shore

  • Loving Bravely: Helping Clients who are Single, Dating and Single-Again by Alexandra Solomon

  • Trauma Informed Certification with Colleen Nelson, Trauma therapist

  • BSE - Becoming Safely Embodied Somatic Practitioner Certification with Deirdre fay, Trauma Informed Psychotherapist, Attachment Expert and Author

  • Attachment Strategies for Adult Relationships. Training with Clinician and Attachment Expert Diane Poole Heller

  • MBT- Mindbody Therapy Practitioner Certificate in Clinically Informed Mindbody Healing Interventions and Relational Mindfulness Based Practices. Year long rigorous program with coursework including the following:

    •  Introduction to Somatic Psychology and Embodied Practices

    • Ethos and Inquiry: A Hermeneutic Exploration of Embodied Therapies

    • Indigenous Wisdom: A Relational Human-Earth Connection

    • Mindbody Inquiry Skills

    • Dialectical Mindfulness skills

    • Somatic Practitioner Skills 1, 2, 3 and 4

    • Trauma Therapy: A Somatic Approach

    • Touch Skills and Somatic Practices

    • Contemporary Yoga Therapy Praxis in Mental Health Promotion

    • Power, Privilege and Difference in the Clinical Relationship

    • Neuroscience of Mindbody Therapy

    • An African Centered Approach to Mindbody Practice

  • Conscious Loving: The Power of Mindfulness to Radically Change Your Relationships Training by Tara Brach

  • Building a Solid Core During Crisis by Deirdre Fay

  • Living Untriggered: Healing Trauma with Meditation Skills by Deirdre Fay

  • Upcoming Certifications (beginning in Jan 2023, completing by May 2023): 

    • Somatic Attachment Therapy certification

    • Somatic Stress Release Certification

    • Prepare-Enrich Facilitator Certification

  • Upcoming Two-three year training programs starting in January 2023:

    • Mindfulness Meditation Teacher Training (2023-2025) with Dr. Tara Brach and Dr. Jack Kornfield

    • Somatic Experiencing Professional Training Program (2023-2025)

  • Therapy is a clinical mental health service aimed at the treatment and management of trauma as well as mental health conditions such as prolonged grief, depression and anxiety. It can also help you address stress from job changes, moves and navigate relationship conflicts and other day to day concerns that impact your emotional and mental well being.

    Trauma sensitive coaching does not provide clinical or medical treatment. It does not treat trauma and mental health conditions. It is a form of coaching that requires an awareness of how trauma impacts individuals.

    For this reason, my coaching focuses on designing and implementing coaching containers with clear, ethical, consensual boundaries, so challenging emotions, grief, oppression and triggers can be navigated with safety and care.

    It also requires that, as a coach, I remain aware of my ethical scope of practice, know my limits and limitations, so I can responsibly refer clients to address certain matters in therapy, for their greatest well being and safety.

    The focus of my trauma sensitive, empirically grounded Relationship coaching leans more in the direction of relational mindbody healing, emotional skill building, based on the latest research in attachment science and marital/Relationship success, implementable action plans on everything from skillfully reviewing compatibility in potential matches to offline/online dating to boundaries and consent work in the context of healing shame, intimacy and trust wounds, to equip folks for healthy, secure, long term relationships.

    Trauma sensitive, oppression aware coaching is an excellent adjunct to therapy, but it is not a substitute for the same.

    For a deeper dive into this query, have a look at this brilliant testimonial from my client reflecting on the distinction between therapy and my trauma sensitive coaching services:

    “Jay is like an incredibly skilled physical therapist working in conjunction with you and your physician (psychotherapist) to further your goals and provide expert guidance and interventions, far beyond what you could get from a trainer at your local gym (your average relationship or lifestyle coach).

    She understands the anatomy of the Self and relationships, provides in-depth analysis of your current (dys)functional patterns, and creates a finely tuned strengthening program with one-on-one support over several months to assist your healing and growth.

    Like any good physical therapist, she would never claim to replace your doctor, but she's able to reinforce and expand on the plan of care you are already doing and bring her wisdom and insight into your condition to allow you to progress towards true healing. Most of all, she strives to help you understand your Self and your body better and give you tools and techniques to keep yourself safe, strong, and free to move with joy long after you have finished your plan of care with her”.”

  • My clients have recovered from high conflict divorces and infidelity trauma.

    They have released cycles of toxic and unfulfilling relationships, developed more security within themselves and experienced more secure, joyful long term relationships, after struggling for years with serious trust issues and intimacy fears.

    Clients have also reported experiencing major reductions in their RSD (Rejection Sensitivity Dysphoria) symptoms while dating as Neurodiverse femmes, and they have recovered from professional and relational burnout.

    My coupled clients have successfully resolved long standing resentments and conflicts with their partners, healed maternal wounding and recovered from covert abuse, negging and various forms of patriarchal harm.

    Clients have gone on on to marry the loves of their lives and so much more.

    Yes I have several lush and detailed testimonials on my website and Facebook group.

    https://jayasooli.com/reviews-2-2

  • No, you don't need to be actively dating to benefit from my Dating based coaching. I work with single and coupled folks, monogamous and polyam folks.

    A lot of dating based coaching is fundamentally about the foundations of loving, secure, skillful and compassionate Relationship building.

    Like some of my clients, if you start this work even before you begin dating, you will navigate dating from an already sturdy foundation in key skills and capacities.

    So whether you are actively dating or not, my coaching will meet you exactly where you are and wish to go.

  • I have never had a client that considered themselves unsuccessful or that I consider unsuccessful. But some themes which make coaching more challenging is a tendency towards excessive blame and resisting gentle self-reflection. Having very deeply entrenched patriarchal views about gender roles and masculine/feminine polarity can also pose a challenge if folks are unwilling to consider what my anti-patriarchal, trauma sensitive, empirically rooted coaching has to offer.

  • You need to evaluate and see if you can safely invest in coaching financially and emotionally.

    You need to look for alignment between your needs and goals and the coach's methodology, results and values.

    But coaching decisions are not always a full bodied yes for everyone.

    For some, particularly women/nonmen, coaching means investing in their own personal well being and relationships for the first time.

    Often this is after a lifetime of prioritizing everyone but themselves. This can cause profound discomfort.

    For some, investing in Relationship coaching means challenging patriarchal capitalist paradigms about the value and impact of the feminized care work Relationship coaching and support provides.

    In a world where productivity and profit are prioritized over ones well being and relationship health, investing in Relationship coaching can be uncomfortable even if life changing as my many client testimonials affirm.

    So discomfort with investing in coaching or the absence of a full bodied yes may not mean you shouldn't receive coaching. It means you need to see if investing in this service is beyond your financial capacity or beyond your comfort zone.

    And even if coaching is a full bodied immediate yes for you, I still recommend sitting with coach-client alignment on values, coaching methodologies and overall personal or intuitive resonance before investing.

  • My coaching is fully anti-patriachal, pro BIPOC, pro-queer, pro-fat, pro-disabled, spoonie and chronically ill folks.

    I am also committed to providing coaching that is trauma sensitive and empirically grounded in everything from affective neuroscience to attachment science and research by leaders in the field of Marital/Relationship success and trauma sensitive healing such as the Gottmans, Stan Tatkin, Carol Gilligan, Alexandra Solomon, Susan Johnson, Janina Fisher, Christine Caldwell, Sherry Harrell, Bonnie Badendoch, Deidre Fay and Tara Brach to name a few key influences.

    I hold multiple trauma informed certifications, including the acclaimed year long Mindbody Therapeutic Practitioner (MBT) program where I studied under a diverse faculty specializing in trauma recovery, Buddhist healing practices and multicultural somatic psychology.

    I am also enrolled in Tara Brach's highly regarded Mindfulness Meditation Teacher Program (2 years long), aimed at personal and collective healing of shame, intimacy wounds, anxiety, grief and trauma using relational mindfulness training, practices and tools.

    My training and experience are extensive, to the point my coaching is described as industry disrupting and as bringing the Relationship coaching scene back into integrity with my work.

    I am a deeply marginalized person myself and make every effort to provide services that are anti-oppressive, trauma sensitive and highly professional.

    I want my, often multiply marginalized clients, to experience the best I can offer and nothing less.

  • While I try to offer private coaching at various price points and payment plans, my rates are firmly non negotiable. We can discuss the possibility of customizing a program for you. But my stated and quoted rates are not up for debate.

    This is a boundary I hold firmly.

  • Outside my scope of practice:

    • Folks experiencing ongoing infidelity.

    • Folks experiencing domestic violence and post separation abuse.

    • Folks experiencing active addiction and/or with partners experiencing the same.

    • Folks experiencing mental health crises.

    Folks I prefer not to work with:

    • If you are not unapologetically anti-patriarchal, antiracist, pro-queer, pro-trans, pro-fat, pro-disabled folks, I am not the coach for you.

    • If you expect overnight results from coaching, I am not the coach for you. My work is known for long term impact, which takes practice. Even though folks have described even single sessions with me as life changing, please be aware like coaching, healing is a process. You need to be gentle with yourself, and give yourself space plus time to grow.

    My work is not the get rich quick scheme of the Dating/Relationship/Heartbreak Recovery coaching world.

  • Yes, I do. I offer payment plans for all my services.

    I am also open to multiply marginalized BIPOC folks proposing payment plans that work better for them.

  • Group coaching programs can be very supportive, however they don't offer the level and depth of customized, fully private and dedicated to you support that you find in my 1:1 coaching.

    That said, I fully agree that group coaching environments offer validation, camraderie, community and belonging. All of this is deeply healing. So my clients have access to my small, intimate, heavily vetted Facebook group, where I am very active and answer all queries personally and in depth. My community also has some of the warmest, kindest, most loving women/nonmen, so you will be held in love and comfort in this space. You are welcome to answer questions, share experiences and reflections, just connect with the community.

    I am also working on starting a small group membership-type program open only to current and past clients. Keep watching this space for more updates.

  • I work with coupled folks, people who are partnered or married.

    But I don’t work with couples (both or more parties) at this time.

  • My deep dive private 1:1 coaching packages are my most intensive, most sought after programs, designed for long term positive impact.

    Due to the comprehensive nature of my programs, and the specific focus on long-term shifts, which requires more in depth coaching, supporting materials, practices and tools, I have learned that six months is the perfect length for such intimate, involved coaching and the sustainable results my work is known for.

    Whether you are dating, in a relationship or in heartbreak recovery, a dedicated to you, half a year program gives you the access, training and space holding it takes to experience sustainable healing and relationship fulfillment & resilience long term.

    However, there are times, such as when the client’s goals aren’t focused as much on the long term but a few core immediate concerns, when I may recommend a shorter program.

    Either way I make it a point to only recommend programs that are best for the client’s needs and visions.

  • Yes, I work with Black, Indigenous and other men of colour.

FAQ